Listen to discover:
A simple definition of a value-based enterprise
Why are Value-Based Enterprise arrangements very well suited to digital health companies?
How Value-Based Enterprises reward teamwork between organizations
In this episode you will discover:
How to make KOLs a part of your strategy
Why you need short, engaging videos
What to budget for marketing
In this episode you will discover:
What surprising channels influence health system CIOs most
What KOLs are and why they should matter to you
How to apply trends and statistics from this report to your marketing efforts
In this episode you’ll discover:
How to define digital health-connected devices
How the privacy and security and data use challenges for these companies are distinct from the challenges facing other digital health companies
What trends they are seeing among external bad actors in the space
What the biggest threat to digital health companies is right now from a security/privacy perspective—and what’s the worst that could happen
How companies make the risk/benefit tradeoff
Listen to discover:
What the MPFS is, and why this annual Proposed Rule is so important for digital health companies (plus a little history on CPT code 99091 and how it launched RPM reimbursement);
Why the agency in charge of these reimbursement rules (CMS) doesn’t always get it right;
How ‘Notice and Comment Rulemaking’ helps stakeholders influence regulations;
What to do when Congress doesn’t get it right;
Why you should pencil this time period into your calendar every year to examine the Proposed Rule to advocate on behalf of your company and industry.